EXCLUSIVE FOR PARTNERS
Marketing toolkit
Resources to promote the PhD Career Training platform and engage more doctoral students and postdocs.
Fall orientation 2024
Fall orientation resources will be available May 2024.
Every August, we encourage partners to share information about Beyond Prof’s Career Training Platform with their incoming graduate students and postdocs. Please find below resources to help you promote the platform during new student orientation.
✓ Email templates
The best way to reach graduate students and postdocs is through email.
✓ Event info for BEYOND PROF SUBSCRIBERS ONLY (May - August)
Graduate students and postdocs are more likely to engage with emails when they contain information on time-sensitive events. Sharing an upcoming event is an excellent opportunity to re-introduce the PhD Career Training Platform to your campus.
✓ Event info for BEYOND PROF & BEYOND GRAD SCHOOL subscribers (May - August)
These are event descriptions for institutions who subscribe to BOTH the master’s and PhD Career Training Platforms.
✓ Printed materials and presentation materials
Printable flyers, postcards, and a presentation slide to spread awareness around campus.
Faculty engagement
✓ Email templates - sharing with faculty
Share information about Beyond Prof with faculty by using the email templates below to keep faculty informed about the platform and ongoing events.
Event promotions
Students think about careers at different moments in their program — international students, for instance, often seek career support very early in their programs. Other students will wait until they are near graduation before seeking resources. Sharing information on a regular basis can ensure that students are able to access career support when it aligns with their personal goals and needs.
✓ Upcoming event descriptions (May - August 2024)
Graduate students are more likely to engage with emails when they contain information on time-sensitive events. Sharing an upcoming event is an excellent opportunity to re-introduce the PhD Career Training Platform to your campus.
Download upcoming event descriptions for May – August.
Download social media images to promotes events for May – August.
Brand materials
✓ Logo for website
Download logos and platform description for your graduate school website.
✓ Social media and flyers
Download social media templates and flyers to promote the PhD Career Platform to your campus community.
Additional resources
✓ Best practice handbook
We’ve conducted best-practice research and surveyed partner institutions.
✓ Video
Share this video with your campus community and embed it on your website.
Download video iframe, or watch the video